Most teenagers spend their time balancing homework and hobbies. Arsh Gogna, 14, is running a wholesale company that moves hundreds of pairs of limited-release sneakers and designer streetwear each month, generating six-figure revenue.
Gogna founded Retail Deals at 14, entering a highly competitive market where margins are tight and supplier relationships are critical. The company has crossed six figures in total sales by focusing on what many larger operations struggle with: speed and consistent access to hard-to-find inventory.
The wholesale sneaker and streetwear business operates at the intersection of sneaker culture and logistics efficiency. Rather than competing primarily on price, Retail Deals has carved out its niche by maintaining reliable access to products that other resellers and retailers struggle to source consistently.
Building Supplier Networks From Scratch
The key to the operation is supplier relationships. Gogna has developed connections that allow the company to source large volumes of trending items—limited-release footwear, designer streetwear, and collectibles that often sell out within minutes of retail launches.
The business serves two customer bases: wholesale buyers who need bulk inventory for their own stores, and individual consumers purchasing through major resale platforms such as StockX, eBay, and Grailed. “The biggest challenge in the resale market is consistent inventory,” Gogna said. “Our goal with Retail Deals is to give retailers and resellers reliable access to high-demand products.”
Speed matters in resale. A product that’s hot today might sit unsold next month. Retail Deals moves inventory rapidly, allowing it to scale while minimizing the risk of being stuck with unsold merchandise.
Operating at Scale Before High School Graduation
Running a high-volume resale operation requires more than just buying low and selling high. Retail Deals manages warehouse operations, coordinates with multiple suppliers, prices products using market data, and fulfills orders across various platforms—all while Gogna balances school and teenage life.
The company’s value proposition is straightforward: reliable access to products that are otherwise difficult to obtain. In a market where limited releases create artificial scarcity, having dependable sources separates successful operations from those that cannot maintain inventory.
Gogna has set an ambitious target: reaching $10 million in sales before turning 18. Plans include expanding supplier relationships, growing warehouse capacity, and scaling inventory distribution to meet increasing demand. For now, the teenage-founded wholesale supplier continues to prove that age isn’t a barrier when speed, data, and strong supplier networks drive success.
